Fractional Tech CFO | Writer behind the Startup Finance | Dad x3
Financial Metrics
Jan 17, 2026
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5 min read
(Most founders look at the wrong lever)
Jan 3, 2026
(And why it’s more than just a big number...)
Dec 27, 2025
6 min read
(And why it quietly breaks pricing, sales & growth decisions)
Dec 20, 2025
(And why it quietly breaks your forecasts if you ignore it)
Revenue, ARR and MRR
Dec 6, 2025
(Why high backlog doesn't always mean good news)
Nov 29, 2025
7 min read
(Most SaaS teams get this wrong...)
Oct 26, 2025
(Most SaaS teams stare at churn... and miss the truth.)
Oct 19, 2025
Most SaaS founders obsess over gross margin. That’s a mistake.
Oct 11, 2025
(And how it changes your valuation overnight)
Oct 4, 2025
(If you stop at ARR & MRR, you’re missing the full story)
Headcount
Sep 27, 2025
(Most teams get these wrong...)
Sep 20, 2025
(Plain-English formulas, smart benchmarks, and what “good” looks like.)
Sep 13, 2025
10 min read
(Most CEOs miss #4 completely)
Sep 6, 2025
9 min read
(Dashboards, formulas, benchmarks & real examples you can steal today)
Aug 9, 2025
(And finally charge what you’re worth.)
Aug 2, 2025
8 min read
(Finally understand accrued payroll—without the headache.)
Cash Flow & Expenses
Jul 5, 2025
Let’s make it super simple in just 3 minutes.
Jun 22, 2025
Your SaaS profits decoded - no jargon, I promise!
Jun 14, 2025
(The startup survival metric explained clearly—finally!)
Jun 7, 2025
(Why dashboards trump spreadsheets every single time)
May 24, 2025
(and how it impacts your SaaS growth)
May 17, 2025
(Here’s how SaaS leaders keep more cash...)
May 3, 2025
(Smart cash management = scaling faster)
Apr 12, 2025
(Plus: 60% off everything for 48 hours 🎉)
Mar 30, 2025
(Cash is king, especially now...)
